Is this a new game?

I was intrigued to receive this email from Zipvit suggesting that, as you can see towards the bottom, I should "Click her to order". Is this a new game, might it be viewed as a little sexist? By the way, nothing wrong with their products or prices Research has suggested that omega-3s, as part of a balanced diet, support the health of both brain and body. A study in  Nutrition Journal  adds to this science and finds that middle-aged and older people who took a daily fish oil supplement improved brain performance and lowered risk factors for chronic disease. READ MORE Summer madness at Zipvit HQ!  Omega 3 500mg x 180 £4.99  | BUY ONE GET ONE FREE THIS WEEK! Representing unbeatable value and purity, our highest quality fish oils are only sourced from sustainable north atlantic waters - HURRY WHILE STOCKS LAST ONLINE ORDERS USING THIS LINK | CLICK HER TO ORDER!